L3D_CARNAGE_SPLASH_MOBILE2

IDENTITY & BRANDING

2020

legends in 3-dimensions

When Diamond Select Toys asked me to work on the logo for their new high-end collectible bust line, I jumped at the chance. 

CLIENT

Diamond Select Toys

PRODUCT PHOTOGRAPHER

Toyshooter

PACKAGING PHOTOGRAPHER

Peter Minges

DESIGNER

Brian Desautel

L3D_SQUARE_JOKER
L3D_SQUARE_ANIMAL
L3D_SQUARE_WOLVO2
L3D_TIE_FIGHTER_SPLASH_MOBILE2

Clearly busted.

CLEARLY BUSTED.

Clearly busted.

Diamond Select's informal brief described a premium product line for genre collectors: crafted, refined and detailed. The line's direction was nothing new for DST. They've been producing high quality sculpts for over twenty years. But the format and proportion was new for them - they intended to procuce 1:2 scale busts of genre favorite characters: Star Wars' The Mandalorian, Batman: The Animated Series' Joker, The MCU's Iron Man, G.I. Joe's Snake Eyes. So the logo needed to stand out - not only against their other product lines, but inside the industry. DST has been an excellent long time client and the Legends in 3-Dimensions line promised to be something different. 

Diamond Select's informal brief described a premium product line for genre collectors: crafted, refined and detailed. The line's direction was nothing new for DST. They've been producing high quality sculpts for over twenty years. But the format and proportion was new for them - they intended to procuce 1:2 scale busts of genre favorite characters: Star Wars' The Mandalorian, Batman: The Animated Series' Joker, The MCU's Iron Man, G.I. Joe's Snake Eyes. So the logo needed to stand out - not only against their other product lines, but inside the industry. DST has been an excellent long time client and the Legends in 3-Dimensions line promised to be something different. 

L3D_LOGO_3 L3D_LOGO_6A

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set us apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set us apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set up apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set up apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

L3D_LOGO_3 L3D_LOGO_6A

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set us apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set us apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set us apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set up apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

"Brian's work always brings about something unexpected. And the Legends in 3-Dimensions logo is an excellent example. He approaches our creative projects with a unique mentality - he's decisive but collaborative. The quality of work he's produced for DST continues to set up apart in a crowded industry ."

CHUCK TERCEIRA, PRESIDENT - DIAMOND SELECT TOYS

PANTONE 483C 

R: 26   G: 0   B: 0

HEX: # 1A0000

PANTONE 483C 

R: 26   G: 0   B: 0

HEX: # 1A0000

PANTONE 483C 

R: 26   G: 0   B: 0

HEX: # 1A0000

PANTONE 483C  |  R: 88   G: 33   B: 15  |  HEX: # 58210F

PANTONE 483C   |   R: 26   G: 0   B: 0  |  HEX: # 1A0000

PANTONE 4975C 

R: 88   G:33   B:15

HEX: # 58210F

PANTONE 4975C 

R: 88   G:33   B:15

HEX: # 58210F

PANTONE 4975C 

R: 88   G:33   B:15

HEX: # 58210F

PANTONE 4975C  |  R: 88   G:33   B:15. |. HEX: # 58210F

PANTONE 4975C   |  R: 88   G:33   B:15 |  HEX: # 58210F

PANTONE 167C 

R: 144   G: 47   B: 17

HEX: # 902F11

PANTONE 167C 

R: 144   G: 47   B: 17

HEX: # 902F11

PANTONE 167C 

R: 144   G: 47   B: 17

HEX: # 902F11

PANTONE 167C  |  R: 144   G: 47   B: 17  | HEX: # 902F11

PANTONE 167C  |  R: 144   G: 47   B: 17  |  HEX: # 902F11

PANTONE 462C 

R: 90   G: 75   B: 53

HEX: # 5A4B35

PANTONE 462C 

R: 90   G: 75   B: 53

HEX: # 5A4B35

PANTONE 462C 

R: 90   G: 75   B: 53

HEX: # 5A4B35

PANTONE 462C  |  R: 90   G: 75   B: 53  |  HEX: # 5A4B35

PANTONE 462C   |  R: 90   G: 75   B: 53  |  HEX: # 5A4B35

PANTONE 872C 

R: 151   G: 126   B: 88

HEX: # 977E58

PANTONE 872C 

R: 151   G: 126   B: 88

HEX: # 977E58

PANTONE 872C 

R: 151   G: 126   B: 88

HEX: # 977E58

PANTONE 872C  |  R: 151   G: 126   B: 88  |  HEX: # 977E58

PANTONE 872C   |  R: 151   G: 126   B: 88  |  HEX: # 977E58

L3D_CORMORANT
L3D_CLEAR_SPACE
L3D_CORMORANT
L3D_CLEAR_SPACE4
FOOTER_LOGO_WHT

©BRIAN DESAUTEL